Matt Newbill — Articleshttps://www.mattnewbill.com/articlesPractical thinking on growth, websites, and AI workflows.en How to get your whole organization to adopt AIhttps://www.mattnewbill.com/articles/organization-wide-ai-adoptionhttps://www.mattnewbill.com/articles/organization-wide-ai-adoptionA practical plan for AI adoption across support, engineering, leadership, and GTM: useful workflows, role-specific training, clear ownership, and measurable results.AI adoptionSun, 25 Oct 2026 00:00:00 GMT Moving off WordPress? Start with the business case.https://www.mattnewbill.com/articles/wordpress-migration-business-casehttps://www.mattnewbill.com/articles/wordpress-migration-business-caseBuild the case for leaving WordPress around publishing speed, performance, and security maintenance, including the October 2026 PHP security alerts.Website migrationSun, 25 Oct 2026 00:00:00 GMT SEO and AEO: what changes for your B2B website?https://www.mattnewbill.com/articles/seo-and-aeo-for-b2b-websiteshttps://www.mattnewbill.com/articles/seo-and-aeo-for-b2b-websitesAI search adds another way to be discovered. Here is how to turn buyer questions, useful evidence, and a sound website into a practical search plan.SEO & AEOSun, 25 Oct 2026 00:00:00 GMT Choose the workflow before you build the GTM agent.https://www.mattnewbill.com/articles/choose-your-first-gtm-agent-workflowhttps://www.mattnewbill.com/articles/choose-your-first-gtm-agent-workflowStart with one repetitive job, define a useful output, and measure the review it needs. A practical way to choose your first AI GTM workflow.AI GTMSun, 25 Oct 2026 00:00:00 GMT